Monday, September 30, 2013

How to Write the Perfect Post on Facebook


Several months ago, I heard about a Facebook group in Phoenix and how people were getting all kinds of business as a result of using Facebook for their business. For the last couple of years I had been pretty adept in using Facebook, so I thought I'd check it out. I was proud of my 134 likes on my business page; however, I always did wonder how some people got so much traffic. Today I have over 1,500 likes and have a viral reach of over 7,000 people. How cool is that! In today's post I'm going to teach you some of the tricks I learned.

  1.  Post once a day at least five times a week. 
  2.  Tag your business page in each post.
  3.  Post pictures 90% of the time that are cute, funny or have sex appeal (in a good way). Something that people want to "share". 
  4. Refer to your business website. 
  5. Teach people something, give your knowledge away. 
  6. Have a call to action only once a week, people are tired of being sold to buy stuff. 
  7. Use hashtags "#" with your uniqueness. 
  8. Create a blog like mine here and share content on the blog as well. Refer to it in your posts. 
  9. Resize photos before posting and label with your keywords. 
  10. Systematically invitefriends to like your page. Excess invitations may mean you go to Facebook jail.  
These are just a few of the incredible nuggets I have picked up. Every week in Phoenix I go, if you want to learn more, like my Facebook page and you'll get to know more about what I'm doing.  I'd welcome you to join me with #TopHatTerry and the #GiaHellerGang. http://www.facebook.com/strategizeandorganize

Tuesday, September 24, 2013

Guaranteed to Find Your Files

Thursday, September 19, 2013

Increase Sales by 25%

Tuesday, September 17, 2013

Work in the Cloud Using Google Drive

Monday, September 16, 2013

Stop Clutter

Wednesday, September 11, 2013

Organizing Tip for Your Office

Free Event to Learn to be Happy, Healthy and Wealthy

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Monday, September 9, 2013

Investing in a Business Coach or Professional Organizer


In an interview, I was asked how do I help people see the value in investing in personal productivity?

My response was that I learned to be very focused on what I am truly passionate about and to concentrate on the outcome and the completion of what it takes for individual personal productivity. Like my clients, I strive to not get distracted by the shiny objects. Just as I coach my clients, I avoid the peripheral “things,” the “maybe we should look at that too or look at this.” I focus on the simplified methodology for the issues they are dealing with, and that is really where I am the most successful.

I have clients who ask me to do things that are off my radar screen and although I may have a good experience, professional or personal, it’s really not in the mainstream of my core competencies. In those instances, I’ve learned that I have to say no and work with my wonderful network of colleagues from mastermind groups, The National Speaker’s Association, and other associations. I find other professionals and recommend my clients to those individuals and let it go. That’s where I feel I can be most of service, and I really learn from that. It doesn’t have to be all about me; it’s really all about the client.

People sometimes feel ashamed of where they are, and they are embarrassed to say that they need help. Oftentimes, they think they should have figured it out by now. At other times, they believe that someone in their organization, who already shares in their pain and knows the challenges, will be able to fix things. They consider using someone from the inside rather than bringing in an outsider. The issue with using insiders is that they may be enmeshed in the problem themselves and lack a sense of objectivity. Having an outsider, such as me, come in and take a look offers the organization that objective, non-judgmental, bird’s eye view. I am there to assess and analyze the problem, identify the root causes, and offer solutions that, once implemented, will result in consistent, positive, and efficient outcomes.

I always like to remind people that they're in business because they wanted to do something they care deeply about. Maybe they run an international nonprofit organization or want to be a physician heading up a healthcare company. That’s what their passion is, and my passion has always been analyzing methodologies to help people be more efficient. I’ve worked with so many different people through different industries—entrepreneurial to large organizations—that I can make more expedient decisions and not just set up little packages of quick fixes or band aid containers for how things should look. I can really give them systems that are repeatable and transferable to other people. Once those systems are in place, they will be there for the long haul. Their investment in me and my services is really a significant and worthwhile value to them and their organization.